experience matters.
Repeat business is the highest compliment, and we've been hired again and again by past clients.
We supplement marketing organizations in specific functions - product marketing, demand generation, sales enablement - working directly with CxO, product line managers and marketers.
We launch new products and run product line businesses, creating best-in-class product marketing, demand generation and sales enablement best practices templates
And we have run marketing teams across functional disciplines and inside sales teams.
Typically, focus on B2B technology sectors but have been hired by start-ups outside of the technology sector as well with good results.
Our product subject matter expertise spans AI, sales intelligence, open source, cloud solutions, cybersecurity and tech infrastructure like storage and networking.
Our go to market subject matter expertise spans selling to IT, customer support organizations, sales organizations, SMB, enterprise, education, government and global customers across direct, indirect and online channels.
We supplement marketing organizations in specific functions - product marketing, demand generation, sales enablement - working directly with CxO, product line managers and marketers.
We launch new products and run product line businesses, creating best-in-class product marketing, demand generation and sales enablement best practices templates
And we have run marketing teams across functional disciplines and inside sales teams.
Typically, focus on B2B technology sectors but have been hired by start-ups outside of the technology sector as well with good results.
Our product subject matter expertise spans AI, sales intelligence, open source, cloud solutions, cybersecurity and tech infrastructure like storage and networking.
Our go to market subject matter expertise spans selling to IT, customer support organizations, sales organizations, SMB, enterprise, education, government and global customers across direct, indirect and online channels.
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Some past clients include:
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Investigated and validated new market entry for incremental $100m opportunity with senior management buy-in. Innovative water usage reduction technology.
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Ran marketing, demand gen and inside sales. 15 sprints - once per two weeks - to new markets and personas. AI-driven sales intelligence. Hired by former HG Insights CEO.
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Rebooted product marketing function. Turned around 45% annualized staff attrition rate. AI-driven legal search. Hired by former Trend Micro CMO.
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Hired to head marketing, demand gen and inside sales. Ramped new bookings by 300% yoy. AI-driven sales inteligence. $250m exit.
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Hired to transition go to market model from traditional software to SaaS. Ramped new bookings by 100%+ yoy. Email security, endpoint security, MSSP, SEIM. Received Change Agent award.
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Hired to build out product marketing function and online product lines. Ramped new bookings 500%+ yoy. Cloud-based POS. $90m exit.
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Hired to head marketing, demand gen, and inside sales. Open source, intrusion prevention and AI-driven SIEM. $5m exit.
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Ran marketing and demand gen for customer remote support product line. Helped drive 70% yoy new bookings growth. Cloud-based remote support technology. $225m exit.
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Responsible for identifying new SW market opportunities, defining SW product roadmaps and requirements, product pricing and positioning, and launching new SW products to market. Drove 50%+ yoy revenue growth. Cloud-based storage, and storage and networking management. Outstanding Performance award.
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